Produce Has a Story

Our technology empowers shoppers to choose produce with confidence. We help brands and retailers build customer trust by providing transparency.

Learn how Blockchain is making the world’s food supply chain safer, smarter and more sustainable. How we can improve food for all

We use blockchain technology to create unprecedented visibility and accountability in the food supply. Our technology connects growers, processors, distributors, and retailers through a permanent and shared record of food system data.

Food safety

Instant tracking of food, with end-to-end supply chain visibility, provides the data needed to help ensure food safety and regulatory compliance.

Food freshness

Instantly and efficiently track food from source to consumer to more accurately judge peak freshness and remaining shelf life – and reduce product loss.

Sustainability

Rely on shared data and an immutable ledger to help ensure the promised quality of products and that they come from a sustainable source.

Brand trust

Add transparency and specificity about the sourcing of your food products to help build trust in the safety and quality of your brand as a competitive advantage.

Food Waste

Better visibility into your food supply chain can help identify waste hot spots and speed responsiveness so you can reduce costly food waste and boost your bottom line.

Supply Chain Efficiency

Instant access to a shared and immutable digital ledger – rather than ink on paper – enables you to find choke points and uncover opportunities to speed your supply chain.

Food Fraud

Data-sharing across the food supply helps eliminate chances for fraud and errors – and can help preserve the integrity of raw materials, products, and packaging.

Cost Savings

We’ll help you estimate how much you can potentially save by joining Food Circle.

Chefs Are Looking For?

Chefs on the importance of knowing where our food comes from.

Customize Your Plan Now

We offers a number of scalable solutions created and priced for your business needs. Its easy to get started.

Trace

Securely and transparently trace the location and status of food products on the supply chain upwards and downwards to better manage demand, food waste and freshness.

Certifications

Take our Trace solution further by selecting Certifications before checkout. Prove sustainability and provenance with ease by securely managing certificates throughout the entire supply chain.

Data entry and access

Securely upload, manage and access your transactional data to help create a better food supply chain. This module is included with Trace and Certifications modules.

Work with today’s food innovators and influencers

If you don’t see a module that fits your needs, our team will help you build capability on top of Food Circle. Let’s have a conversation about your requirements today.

Connect With Us

Contact Us

Dr. Kalyan Kalwa

kalyan.kalwa@healthinno.org

617-863-0108

1 Broadway, Cambridge, MA 02142

Frequently Asked Questions

  • Why blockchain?

Blockchain can help reach business goals around traceability, compliance, freshness and more by enabling a holistic ecosystem. A blockchain solution is not just about technology, it's about solving business problems that have been insolvable before due to the inability of the ecosystem to share information in a transparent, immutable and trusted manner. Unlike other systems of record, blockchain technology provides a trusted record of data.

  • What is blockchain?

Blockchain provides the foundation for a new generation of transactions that establishes trust and transparency, while streamlining business processes. Some blockchain networks, such as Bitcoin, are open to all and anonymous. Anyone can join and see any transaction that happens on those networks. These networks typically require resource-intensive computations to help prevent fraudulent transactions. Food Circle's blockchain solution, on the other hand, is permissioned so invited members know exactly with whom they are transacting, similar to what happens between business partners today. Participants also determine what data is seen by whom, thereby providing information on a need-to-know basis. Smart contracts also run on our blockchain, allowing business logic to help solve disputes, automatically execute contracts, and build trust.

  • What is Food Circle?

Food Circle, built on blockchain, benefits all network participants with a safer, smarter, and more sustainable food ecosystem. The digitization of transactions and data provides a more efficient way of working across the supply chain, including growers, processors, shippers, retailers, regulators, and consumers. The solution provides authorized users with immediate access to actionable food supply chain data, from farm to store and ultimately the consumer. The complete history and current location of any individual food item, as well as accompanying information such as certifications, test data and temperature data, are readily available in seconds once uploaded onto the blockchain. The software-as-a-service (SaaS) solution is working to ensure that trust enables, rather than hinders, the expanding food system. With capabilities for safer food, longer shelf lives, reduced waste, faster traceability, and better access to shared information, Food Circle can empower you to meet the new standard for transparency and trust.

  • How does Food Circle ensure that data entered by various parties can be usable in the solution?

Food Cricle has been built leveraging both business and technology standards. To ensure maximum value and access to all participants, our solution leverages standards already implemented across the food industry (i.e., GS1) and open-source technology such as Ethereum. Interoperability on both business and technology levels enable Food Circle participants to exchange information across the food ecosystem. We work with industry leaders (e.g., GFSI) to drive industry standards for sustainability, food safety, and quality assurance.

  • How secure is the solution?

Food Circle provides the highest level of commercially-available, tamper-resistant protection for food supply chain transaction data. Use of Food Circle Cloud offers unique protection from insider credential abuse, protection from malware and hardware encryption key protection. Features include: Always-on, high availability with seamless software and blockchain network updates, Hardened security stack with no privileged access, which blocks malware, 24/7/365 Blockchain Support, Built-in blockchain monitoring for full network visibility.

  • What data types are leveraged and what APIs are available for Food Circle?

Please visit our Developer Zone(coming soon) for further information on APIs and data types.

  • Who owns the data?

You upload, you own, you control.

Your data belongs to you. Data is owned by the registered company or organization that owns the data prior to it being uploaded to Food Circle. Users can set permissions that govern what data can be seen and by whom – determined solely by the owner of the data. Data uploaded by a third party is owned by the original owner.

  • How do I invite others to join?

All food ecosystem participants can join Food Circle, via tiered modules available to buy in our Marketplace. You can connect to your partners and define what information is shared when you define your transactions. Food Circle provides users and stakeholders with real-time, instant access to business-critical information from which everyone benefits.

  • What value are the participants seeing from the solution?

Clients are now able to trace from store back to the farm in 2.2 seconds, where data is available. Additional business value and savings depend on company size, brand values and number and category of products implemented. Estimate the potential value you may have from the solution implementation by using the Food Circle Value Assessment Tool, which was built based on average savings that current participants are seeing.

  • What technology is required to use Food Circle?

Being a Software as a Service solution (SaaS), a browser and access to internet is needed to run the Food Circle applications. Also there are APIs available for data upload and integration with your ERP system.

  • What are the steps required for onboarding onto Food Circle?

Onboarding to Food Circle starts with: assembling your team of food supply chain experts and data integration experts, identifying your facilities and products, defining your product scenarios, uploading data and setting up permissions